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Welcome to link building blog. I just want to share my experience and knowledge in link building and detail discuss forum link building method.

Showing posts with label SERP. Show all posts
Showing posts with label SERP. Show all posts

Tuesday, February 17, 2009

One way link explained

One-way links are links to your site which in return do not receive link from your site.
One-way links gives a strong message to search engines that your site is valuable, so that other sites voluntary speak about your site.

One major advantage of one-way links are that they are easy to get. One-way links directly promote link popularity. Google consider link popularity as a vital factor to determine SERP.

Since there are lot of free ways to get one way links, you can target on relevant sites and get more referral traffic. Google webmaster guide discourages reciprocal links. So its always effective to get one-links as much as possible.

The miserable failure –Googlebomb

The term “miserable failure” is a great example to demonstrate power of anchor text. This was happened late 2003 aimed at the biography page of George W Bush (www.whitehouse.gov/president/gwbbio.html). If someone Search for the term “miserable failure” it went to biography page of George W Bush. But page does not include the words “miserable” or failure within the code.

It was a group attempt who used the strength of anchor text to influence SERP.


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